Blog entry by Fred Mahn
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It’s not a requirement. But by making it as easy as possible for Google to access your content, you significantly increase your chances of ranking higher. Why should you improve your technical SEO? Better search engine visibility: A well-optimized website allows search engines to crawl and index your content more efficiently, leading to higher rankings in search engine results pages (SERPs) and increased visibility. Enhanced user experience: Technical SEO improvements, such as faster page load times and mobile-friendliness, contribute to a better user experience, encouraging users to spend more time on your site and engage with your content. Higher conversion rates: By offering an improved user experience, you increase the likelihood of visitors converting into customers, subscribers, or leads. Competitive advantage: In competitive niches, having a technically optimized website can give you an edge over your competitors, enabling you to rank higher and attract more organic traffic. Future-proofing your website: Regularly auditing and updating your website’s technical aspects ensures that it stays up-to-date with the latest search engine algorithms and best practices, preventing potential ranking drops and security issues.
This is a helpful way to weed out irrelevant competitors and redundant NLP terms. Also, it's nice and easy to manipulate elements as you build the content structure. In the editor, you can paste the structure from your brief (or generate a draft with the AI Writer tool). Like the other apps, you'll use the recommendations to increase your overall content score. There's also a quality score based on grammar, punctuation, stop-word ratio, and readability. At any point, you can share the brief or article with external parties via a link. And if you prefer working in Google Docs, you can install the extension and follow the recommendations to edit and optimize your content there. Plus, Zapier lets you connect SE Ranking with thousands of other apps to streamline your workflows. Here are some examples to get you started. SE Ranking pricing: Start with a 14-day free trial; then choose from 3 plans-starting at $52/month (billed annually)-depending on how many articles you want to edit and optimize per month.
In today’s digital age, search engine optimization (SEO) has become a crucial aspect of any successful online marketing strategy. With millions of websites competing for attention on search engine result pages, it is essential to stay ahead of the game. In this article, we will explore some of these tools and how they can unlock the power of SEO for your business. Keywords are the foundation of any effective SEO campaign. Moz Keyword Explorer allows you to discover valuable keywords that can drive targeted traffic to your website. This tool provides insights into keyword volume, difficulty, and organic click-through rates (CTR). By identifying keywords with high search volume and low competition, you can optimize your content to rank higher in search engine results. Additionally, Moz Keyword Explorer provides suggestions for related keywords and long-tail variations. These suggestions help you expand your keyword list and uncover hidden opportunities that your competitors may have overlooked.
We all know that content is king when it comes to SEO. However, winning SEO strategies today demand more than just good textual content. Good content today also includes video. A video SEO strategy is no longer optional to driving growth - it’s absolutely necessary. So what’s an SEO strategist to do? How do you nail down a comprehensive strategy that will impress your boss and get results beyond your client’s expectations? Let’s get down to the basics for a second. Digital consumption is growing at an ever faster clip. People have access to more information than they ever did before, which has led to an inundation of content. Because content is plentiful, people don’t take that long to decide whether your content is worthy of their time. One of the fastest ways to get people to notice your content is through video. In fact, the human brain processes images tens of thousands of times faster than text, and viewers retain 95% of a message when they watch it on video compared to 10% when reading it.
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