Blog entry by Penelope Saldana
There's a associated with debate right now about the marketing value of Flickr. On one side there are a host of number crunchers and most professionals seem to believe that the ROI of Twitter isn't sufficient to justify it's use. On the other side are trendier marketers who scoff at trying to look at the ROI of tools like Twitter. You'll want to decide for yourself where you stand, but I stand firmly with the marketers who see value in social marketing.
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